Simon Sinek

Simon is an unshakeable optimist. He believes in a bright future and our ability to build it together.

Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to helping advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are, and end the day fulfilled by the work they do.

As an unshakeable optimist, he believes in our ability to build this world together.

A trained ethnographer, Simon is fascinated by the people and organizations that make the greatest and longest-lasting impact.

Simon may be best known for his TED Talk on the concept of WHY, which has been viewed over 60 million times, and his video on millennials in the workplace—which reached 80 million views in its first week and has gone on to be seen hundreds of millions of times.

Simon discovered a remarkable pattern in how the greatest leaders and organizations think, act, and communicate. This pattern called the Golden Circle, explains why some leaders can inspire when others don`t.

His unconventional and innovative views on business and leadership have attracted international attention, and he has met with a broad array of leaders and organizations in nearly every industry. He teaches leaders and organizations how to inspire people and has presented his Golden Circle idea worldwide, from small startups to Fortune 50 corporations, from Hollywood to Congress to the Pentagon.